2021 Q2 Hotel South Carolina Report

South Carolina hotels prove stability

Key Takeaways

Occupancy, ADR and RevPar rates will continue to rise through the summer
South Carolina is a healthy market for hotels as evidenced by stability during and after the pandemic
Staffing was the biggest challenge during the second quarter of 2021 for hoteliers-they are finding it difficult to meet immense demand needs

Leisure and transient travelers helped boost South Carolina hotel activity and bolster the hotel market beyond expected recovery numbers. High-volume activity will continue through the summer months, as families continue to travel to destination locations throughout South Carolina. The greatest challenge hoteliers currently face is meeting high demand with limited staff.

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2021 Q2 Hotel South Carolina Report

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Related Experts

Helen Zaver

Senior Vice President

Atlanta

+1 404 877 9207

6785246120

Helen Zaver is part of the Colliers Hotels US Brokerage Group at Colliers International and is based in the firm’s Atlanta office. Her and the Zaver team focus and expertise is on Hospitality Brokerage throughout the US.

She originally joined Marcus & Millichap in early 2005 as the Hotel Brokerage Specialist for the Southeastern Region and moved to Colliers in 2019. With an extensive background in ownership, management, sales and marketing of hotel properties, she is a Certified Hotel Administrator (CHA) as well as a Certified Hotel Owner (CHO), and understands the needs of both hotel buyers and sellers. Having over 20 years of hotel experience in the Southeast, she has achieved recognition throughout the hotel industry. Helen is experienced in Franchise Negotiations, Financing, Re-Branding, and Marketing from start-up properties as well as turn-around investments. Some of these clients include large private and public REITS, Management Companies, Lenders and Servicers as well as Owner/Operators of hotel properties throughout the United States.

Currently transitioned to Colliers International, the team utilizes the platform to better serve clients and their goals. Zaver Hotels has closed on more than $500 million of hotel transactions over the last few years.

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Alia Bostaji

Hotel and Investment Sales

Columbia

+1 803 401 4288

I specialize in the purchase and sale of hotels and hospitality properties. My responsibilities include representing owners and users in the acquisition and disposition of hotel properties and hotel site development. I am a big believer in the power of networking and relationships, connecting my clients with opportunities inside and outside of South Carolina.

I am a member of the Colliers National Hospitality Group, specializing in franchise negotiations, financing, rebranding and marketing from startup properties as well as turn-around investments. Some of these clients include large private and public REITs, management companies, lenders and services and owners/operators of hotel properties throughout the United States.

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