2020 Census reflected strong growth for the Columbia MSA
- Increasing population, income growth and retail sales are evidence Columbia is a healthy market for new retailers
- Columbia retail vacancy rates have steadily decreased over the past year
According to the 2020 Census, the Columbia metropolitan statistical area (MSA) population has grown from 767,598 in 2010 to 829,472 people in 2020, an increase of 8.06% over the past ten years. The average median household income within the Columbia MSA during 2020 was $51,575 an 24.72% increase over the 2010 average median income of $41,497. In addition, gross retail sales increased by 36.22% from 2010 through 2020.
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