Utah GIS team's future housing maps help clients make well-informed investment decisions within high-growth markets
Salt Lake City, UT. – August 2, 2022 – Colliers GIS team in Utah recently represented the firm at the Esri Users Conference in San Diego, California, from July 11 to 15. Joined by nearly 15,000 GIS professionals worldwide, this annual weeklong event celebrates the versatility and innovativeness of Esri’s geospatial tools and software.
In a session titled “Evaluating the Impact of Climate and Market Changes on Real Estate Portfolios,” Ernie Cottle and Kate Wright presented one of Colliers’ most recent predictive mapping systems. The maps progressively utilize future housing data to aid clients in making well-informed investment decisions within high-growth markets.
This event marks the first time a U.S. Colliers GIS team has been invited to present at the international conference. Through showcasing future housing maps on a global stage alongside representatives from a wide range of industries, the Utah team gained special recognition for mapping capabilities and the overall quality of GIS services provided to clients.
The presentation was followed by a Q&A session where attendees mainly asked the team about the sociological data used to create the future housing maps. Specifically:
- Question: Is there a way to encode ‘cultural events’ in geospatial datasets, like impacts from the COVID-19 pandemic?
Answer: We rely on brokers’ market knowledge to provide context for market changes.
- Question: Are you back-testing population growth projections?”
Answer: Our calculations of projected population based on housing stats tend to be accurate compared to population growth.
- Question: Do you separate data for in-migration versus natural growth?”
Answer: There hasn’t been a need to separate the two because clients are only interested in the overall population increase – however that data is available.