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Colliers in the News - The Village at Rio Rancho

The Village at Rio Rancho

Creating a health and wellness destination in Rio Rancho

RIO RANCHO, N.M. — The section of land between Presbyterian Rust Medical Center and Westside Boulevard could be filled with medical-related businesses, according to Bob Feinberg, senior vice president and principal at Colliers International.

Feinberg and his associate Tom Jones, also a senior vice president and principal, are teaming up with a different division of Colliers to find and promote medical-related business on the 63 acres of mixed-use land adjacent to the hospital.

“We asked the question, ‘Why can’t Rio Rancho be the center of excellence for medical services in New Mexico and maybe become a known entity in the region?'” Feinberg said.

He said his vision is to build a facility for activities healthy older people can do during the day.

“Why not have a full fitness facility out there?” he asked.

To achieve this goal, Feinberg and Jones have partnered with the section of Colliers that deals only with national medical brokerage services.

“These specialists only represent medical players, and we’ve gotten them very excited about this possibility,” he said. “They are going in now and grabbing the attention of people we don’t know how to get to, to consider the area.”

The plat is in the preliminary stages and has not been formalized, Jones said.

“We are contemplating 20 lots ranging from 1.6 acres all the way up to 6.7 acres,” Jones said. “The smaller pads will be on the retail frontage … and the larger pads will be as you move east toward the pinnacle of Westside Boulevard.”

Although the push for this section of property is to attract medical-related business, Jones said the frontage of the property on Unser Boulevard will all be retail.

“We could have a restaurant or a grocery store here, but the rest of the land is being designated for medical-related business,” he said.

Jones said the adjoining businesses and community all came into consideration when the idea to build a more medical-related area was brought up.

“Of course, the businesses that border this facility complement what we are trying to achieve here,” he said. “We hope that this will put Rio Rancho on the map as far as the medical industry goes and be a benefit for the community it will reside in.”

Sandoval Health Collaborative Director Richard Draper said health is becoming more consumer-driven.

“People want convenient, affordable and fun options to promote their well-being,” he said. “What’s happening at The Villages and soon across Rio Rancho is a huge economic development opportunity: Rio Rancho as a health destination that offers a continuum of care from wellness to acute care services.”

So far, there has been no verification on any businesses moving onto the site.

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Bob Feinberg

Senior Vice President & Principal | Albuquerque


Bob Feinberg Senior Vice President/Principal Colliers International Albuquerque, NM Building on his 30 years of commercial real estate experience, Bob Feinberg has earned an impressive portfolio of successful national and multi-market retail real estate transactions. His expertise in national retail representation is a key force behind many of Albuquerque and New Mexico’s retail placements.

Over the last few years Bob has been connecting the retail dots with the industrial business. Understanding and grasping the "bones" of logistics and mending that knowledge with his experience in retail has opened up even a wider-world of real estate expertise.

Bob’s early successes include the representations for the first three Albuquerque Walmart Supercenters which were anchors for his successful leasing efforts of Towne Park Plaza a 50-acre Power Center, Sycamore Plaza a 26-acre neighborhood center, and a 14-acre Walmart Supercenter which was formerly a renowned New Mexico Chevrolet dealership. Concurrent to these benchmark shopping centers, Bob brought Home Depot and Lowe’s Home Improvement Centers to New Mexico. Additionally, Bob maintains a wide tenant representation list including Dick’s Sporting Goods, Dave & Buster’s, DSW, Staples, CVS, Guitar Center, Albertsons, Harbor Freight Tools, Burlington, Chick-Fil-A, Panera Bread, Uncle Julio’s, Chuze Fitness and many more. Bob brings his extensive retail industry experience and passion to every transaction. No matter how demanding the situation, He succeeds in producing successful outcomes for his clients. By using his extensive experience and wide network of contacts, Bob creates and delivers innovative solutions. His dedication to building strong relationships is evident to his clients, both landlords and tenants. Bob works to ensure the right fit by identifying qualified tenants, the right terms with his market insights and the best possible outcome for all parties. Every time.

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Tom Jones

Senior Vice President & Principal | Albuquerque


With over 19 years of commercial real estate experience, Tom focuses on statewide and national retail brokerage, as well as multi-market national retailer representation. He and his team are proud to build their core business strength on developing and  maintaining solid, long-lasting client relationships. Tom provides extensive industry knowledge and keen insights to his clients and meticulously executes every aspect of the transaction. He offers expertise in marketing consultation, market evaluation, comparative analysis and negotiations. Additionally Tom’s extensive experience in sales of shopping centers and NNN investments include recent transactions with Starbuck's, Chick Fil A, Planet Fitness, Freddie’s Frozen Custard, Jack in the Box, Walgreens, Advanced Auto Parts and more.

Tom is a dedicated representative to both commercial landlords and retail tenants. For the property owner, Tom is relentless in identifying qualified tenants and works closely with his landlords in all aspects of the lease transaction. In tenant site selections, Tom is thorough, analytical and responsive to client needs. Additionally he provides business expertise and market insight to investors and developers looking to acquire or divest of real estate assets. Tom maintains a wide tenant representation list including Dick’s Sporting Goods, Dave & Buster’s, DSW, Staples, CVS, Guitar Center, Toys R Us, Forever 21, Albertsons, Harbor Freight Tools, Burlington, Chick-Fil-A, Panda Express, Panera Bread, Uncle Julio's, Chuze Fitness and many more.

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The Villages at Rio Rancho