About
Professional Summary
As Marketing Lead, Shannon Hagen spearheads the development and oversight of the firm’s marketing strategies and campaign implementation for properties located in the in the Washington, DC Metro Region. Together with an in-house production team of graphic designers and marketers, Shannon facilitates the marketing and design needs for robust landlord, tenant, industrial/land broker and research teams.
Shannon focuses on the development and maintenance of all marketing business plans, systems, and professional communications in order to bolster business opportunities and revenue. Shannon meets these goals for business growth by implementing savvy graphic design strategies throughout all media platforms, which includes office websites, social media accounts, and marketing templates.
Shannon has more than 8 years of graphic design, brand identity, campaign strategy, and management experience. Throughout her professional career, Shannon has managed multi-million dollar digital, mobile, social media and print campaigns over multiple platforms and channels. She is experienced in brand identity development, a skillset Shannon developed over the span of many years for a diverse clientele. Prior to working at Colliers International, Shannon worked as a brand and digital manager for a Florida tourism firm representing nearly 1,000 real estate clients.
Accomplishments
2014 - Winner of 3 Gold ADDY Awards from the American Advertising Federation (AAF)
2014 - 2 Image Awards from Florida Public Relations Association (FPRA)
Leadership Certification, Leadership Walton & Dale Carnegie Training
Education
BA - Advertising and Marketing from University of Florida
Memberships & Involvements
Commerical Real Estate Women (CREW)