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Brian Whitfield | Colliers | Detroit

Brian Whitfield

Vice President

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Professional Summary

Brian specializes in tenant representation in the retail sector.  Restaurant, entertainment, senior care facilities are areas of expertise along with performing shopping center leasing with a focus on landlord representation. He works with national, regional and local tenants providing his clients with market analysis and studies, mapping of sites, aerial mappings, and demographics to provide them with detailed market information.  Points of entry for new tenants to the Michigan market will enjoy the in depth analysis and knowledge Brian brings to the table. 


Promoted to Director of Retail Services 2016

Costar Power Broker 2010, 2011, 2012, 2014


Brian graduated from Ferris State University with a degree in Marketing and Sales and was an active member of Phi Sigma Kappa fraternity.


Memberships & Involvements

- Licensed Real Estate Salesperson, "Member, International Council of Shopping Centers (ICSC), Phi Sigma Kappa


Buffalo Wild Wings, National Coney Island, Floyd's 99 Barbershop, Smashburger, Kalamazoo Vapor Shop, Fajita Republic, Pieology, Noodles & Co, Naf Naf Grill, Harborchase, Papa John's, Penn Station, Verizon, Tim Horton's.


Brian does an excellent job in finding new opportunities for us to consider. He is easy to work with and does what he say he will do. I'd recommend his services for site selection and as a tenant rep to anyone.

Bradford Egan
Director of Business Development & Properties
National Coney Island, Inc.

Brian has a good understanding of the markets we look for in our business. Has worked well in helping us on several locations.

Jim Carmody
Owner at JK&T Wings, Inc.
Largest privately held BWW franchisee in country

Brian was a pleasure to work with and was extremely effective and efficient in meeting deadlines and presenting the project.

Julius Suchy
Village Manager
Village of Sparta

I met Brian professionally in 2009 as we each represented our respective clients in a real estate transaction in the Michigan area. Brian is very knowledgeable regarding his trade and industry trends, and works diligently to satisfy his client’s objectives at all times. He is efficient, thorough and professionally persistent…carefully communicating a sense of urgency and redirecting focus as needed to advance projects…all while striving to build and maintain critical relationships on both sides of the table.

Amy Lepi
Senior Leasing Representative
Simon Property Group

Brian was and is a pleasure to work with on real estate deals.

John Gottesman
The Gottesman Group, LLC



Area Development, Demographic Mapping, Ground lease, Land Sales, Project Leasing, Automobile Dealerships, Bars, Business Development, Development Consulting, Disposal Advice, Financial Analysis, Foodstores, Geographic Information Systems GIS, Golf Courses, High Street Retail, Investment Properties, Land Marketing, Location Advisory and Incentives, Portfolios, Project Leasing, Pubs, Recreational Properties, Resorts, Restaurants, Retail Park, Retirement Living, Rural and Agribusiness, Seniors Housing, Shopping Centres, Social function, Supermarkets, Development Consulting, Mixed-Use Properties

Service Lines

Tenant Representation, Landlord Representation, Corporate Capital Solutions

Property Type

Retail, Land, Hotels


Golf Course Advisory Group

My Team

Featured News

Nov 19, 2019

Ashley HomeStore Signs Lease Near Detroit

Ashley HomeStore, a furniture store chain with more than 800 locations worldwide, has leased a 48,126-square-foot former Toys R Us building in Madison Heights, Michigan.
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