About
Professional Summary
Amalina is a designer based in Singapore. With a keen eye for detail, she draws from over a decade of work experience and constantly rejuvenates her portfolio with influences from different movements and inspiration from her travels.
At the heart of her process is the objective to solve problems visually. This problem-solving mentality has allowed her to build trust with her clients and to deliver strong visuals consistently.
Amalina is well-versed in brand strategy, content marketing, customer engagement and community building. Her focus is on brand communication campaigns that align with the company’s goals and objectives.
Education
BA(Hons) in Communication Design - Glasgow School of Art (Singapore), 2015-2017
My Team
My Team
A dedicated communicator with immense passion in corporate branding and strategic communication, Doris is an accomplished marketing and public relation professional who has demonstrated considerable acumen in developing strong strategies and brand awareness, bringing a company’s overall business as well as profitability to greater heights.
At Colliers, Doris head up the Marketing & Communications for its Singapore operations, working closely with her peers across regions, senior management leaders and business partners to execute strategic marketing and communication initiatives. This include seeking ways to amplify the brand, carrying out targeted marketing to heighten customer touch points and engaging stakeholders through positive communications and publicity, all with the objective of attaining sustainable growth for the company.
A strong believer that every individual is worthwhile, Doris is guided by the principles of diversity, equity and inclusion where she strives to seek inclusion of differences and cultivates a culture of respect.
Hui San works at Colliers International as a Creative Director, leading the creative strategy across Asia Marketing Communication, BDC and Research. She has been with Colliers for about 4 years. Previously she responsible for looking after the Asia BDC design, managing pitch submission & presentation across Asia. She enjoys assisting business lines to secure pitches, expand new businesses and bring in revenue for the company.
Over the years, Hui San has mastered different aspects of design communications, including advertising, digital, publication, retail spaces, experiences and event management.
Armed with more than 10 years of advertising & design experience, she has been involved in many great and interesting projects such as adidas, Heineken, Johnnie Walker, Audi, Nestlé, UOB, Sony Ericsson, etc. Her key achievements include helping the firm set up its infant Singapore operations.
Her previous role at Knight Frank APAC as a senior designer gave her a valuable opportunity to gain more exposure and understanding from the client’s perspective. Besides providing brand guidance, She was also held great responsibility to make sure that the branding in the region is aligned. This role allowed her to have a deeper understanding of each market’s culture and adjust to their different needs.