Colliers | Retail

Retail is in the midst of a revolution

Whether advising on major shopping centres or individual units, town centre or out of town sites, in Bucharest or in regional and tertiary cities, strip malls or retail parks, we offer a wide range of transactional and consultancy services for landlords, investors and retailers throughout Romania.

Our relationship with top multinational retailers combined with local retail expertise brings a wealth of new opportunities to our clients. We have been the market leader since 2006 and have almost full coverage of the existing tenants and new entrants to the market.

Core services

Landlord Representation
Tenant Representation
Feasibility and retail concept analysis
Refurbishment and repositioning services

Landlord Representation
We can help unlock your property’s potential by developing a deep understanding of your unique space, delivering expertise on the market that will showcase your property’s best qualities. Our services for retail developers and owners start from a market analysis and go through a complex process, from developing the right concept and positioning of the property to finding the best tenant mix, marketing and leasing strategy.

Tenant Representation
Our team of retail experts understand that finding the right location, at the right time, plays an integral part in building and strengthening your brand. We start with preparing a market analysis of general trends, go through segment analysis and trends and make recommendations for an expansion strategy. We identify suitable locations, submit enquiries, generate comparative reports and recommendations, creating a timeline for the entire process. We will coordinate the meetings with all parties and will follow up on contract implementation. We know that retail is changing and we can provide a one stop shop for our retail clients.

Retail experts

Simina Niculita

Director | Partner | Romania

Bucharest

+40 21 319 77 77

+40 723 178 919

Simina joined Colliers International in May 2005. She started her career as a junior broker selling new apartments in some of the first residential projects. In less than one year, she became the Project Manager of several residential projects, coordinating the sales team and advising on the sales and marketing strategy. She also provided consultancy for other new projects to be launched on the market.

During 2007-2008, Simina led the residential investment team and offered consultancy to investors interested in acquiring portfolios of apartments. She managed to sell a total of 1,300 apartments in 14 months and coordinated the sales & marketing strategy for off-plan residential projects: Central Park, Global City, Flamenco, Seasons, Green Lake, Sky City;

Simina joined the Retail Agency at the beginning of 2009, creating several retail schemes both as a Project Manager and as a Leasing Broker. Her work with the developers involved concept consultancy, market research, team coordination, and leasing strategy.

Currently, Simina is Associate Director of the Retail Agency and has an active role in establishing the strategy and the priorities of the Shopping Centers team. Simina is focused on project management, providing consultancy for future major retail schemes and negotiating with anchor tenants and medium size tenants.

View expert

Liana Dumitru

Director

Bucharest

+40 21 319 77 77

+40 722 622 121

Liana started her career in Colliers in the residential field, concluding both lease and sales transactions for tenants such as Citibank, JTI, Canadian Telecommunication Systems, Daiwa Securities, Union Fenosa, Kuhne and Nagel, Piraeus Bank, and others.

Liana joined the retail department in 2005 after graduating the Romanian – Canadian MBA Programme (ASE, Ottawa University, HEC Montreal). She was involved in both leasing and marketing services for shopping center developers such as Globe Trade Center (GTC), Mivan Development, Futureal Group, Neocity, Immoeast and Benevo. Liana was also part of the leasing process of two shopping center developments: Mega Mall Bucharest (a shopping center project of 70,000 sq m of GLA to be delivered in 2014) and Cora portfolio (Bacau, Bucharest).

She specialized on shopping center projects and got involved in each stage of the development process: concept and tenant mix development, project marketing strategy, and coordination of the leasing process.