Skip to main content Skip to footer

COVID-19: Romanian Retail Market Survey Part II

Download Report

The retail segment was arguably one of the worst hit among real estate markets, particularly in the first part of the pandemic amid the closure of shops. Now, consumption has largely resumed - it is already above pre-crisis highs, thoug in a different structure, but for retailers, quite a lot of challenges remain. We questioned 42 retail tenants and landlords between 28 September and 12 October to see where they stand right now and what is their opinion on the near future.

For the vast majority of respondents (85%), footfall in stores has been lower in the third quarter than compared to 2019, with quite a lot reporting even more than 40% lower clients entering shops in recent months. This looks to be more or less in line with other metrics, like Google’s Community Mobility Indicators, which showed traffic in retail and recreation areas to be around at least 20% below the trend in September.

For two possible reasons that we think of, the majority of landlords do not want to commit to any major changes right now via acquisitions or sales: 1) elevated uncertainties or 2) longterm growth potential. Or possibly a combination of the two. Still, there does seem to be a view that for some, selling in 2021 might be considered like a viable alternative and there’s also a market of willing buyers, but those would rather consider opportunistic deals (not with prices at pre-crisis levels).


COVID19

COVID-19: Romanian Retail Market Survey Part II

Download Report
Related Experts

Simina Niculita

Director | Partner | Romania

Bucharest

Simina joined Colliers International in May 2005. She started her career as a junior broker selling new apartments in some of the first residential projects. In less than one year, she became the Project Manager of several residential projects, coordinating the sales team and advising on the sales and marketing strategy. She also provided consultancy for other new projects to be launched on the market.

During 2007-2008, Simina led the residential investment team and offered consultancy to investors interested in acquiring portfolios of apartments. She managed to sell a total of 1,300 apartments in 14 months and coordinated the sales & marketing strategy for off-plan residential projects: Central Park, Global City, Flamenco, Seasons, Green Lake, Sky City;

Simina joined the Retail Agency at the beginning of 2009, creating several retail schemes both as a Project Manager and as a Leasing Broker. Her work with the developers involved concept consultancy, market research, team coordination, and leasing strategy.

Currently, Simina is Associate Director of the Retail Agency and has an active role in establishing the strategy and the priorities of the Shopping Centers team. Simina is focused on project management, providing consultancy for future major retail schemes and negotiating with anchor tenants and medium size tenants. 

View expert

Liana Dumitru

Director

Bucharest

Liana started her career in Colliers in the residential field, concluding both lease and sales transactions for tenants such as Citibank, JTI, Canadian Telecommunication Systems, Daiwa Securities, Union Fenosa, Kuhne and Nagel, Piraeus Bank, and others.
Liana joined the retail department in 2005 after graduating the Romanian – Canadian MBA Programme (ASE, Ottawa University, HEC Montreal). She was involved in both leasing and marketing services for shopping center developers such as Globe Trade Center (GTC), Mivan Development, Futureal Group, Neocity, Immoeast and Benevo. Liana was also part of the leasing process of two shopping center developments: Mega Mall Bucharest (a shopping center project of 70,000 sq m of GLA to be delivered in 2014) and Cora portfolio (Bacau, Bucharest).
She specialized on shopping center projects and got involved in each stage of the development process: concept and tenant mix development, project marketing strategy, and coordination of the leasing process.
 Currently she is part of the leasing team for benevo’s project “victoria city lifestyle center”, working with well-known brands
View expert

Silviu Pop

Head of Research | Romania

Bucharest

Before joining Colliers mid-2017 as Head of Research for Romania, Silviu Pop worked with ING Bank for close to three years as an economist, covering macroeconomic/financial market themes for Romania, Bulgaria, Serbia and Croatia. His previous professional experience includes working almost 7 years as a financial journalist at various media outlets in Romania, including the sole business-oriented TV station in Romania, where he hosted a daily show for a period of time; during this interval,  he won a number of scholarships, including a stint with Reuters. He holds a BSc in economics at the Bucharest University of Economic Studies.

View expert