Mall visitations in Surabaya have fallen by an average of 30% due to the COVID-19 pandemic, according to Indonesian Shopping Centre Association (APPBI) East Java. Some retailers that sell basic needs, such as supermarkets and pharmacies, are still allowed to open, but restrictions and adjusted operating hours remain in force in anticipation of the spread of COVID-19.
During the pandemic, landlords need to maintain mall visitations, especially in a tougher competitive climate with newer shopping malls. Malls with rejuvenation programs focused on façade work and facility improvements have been performing quite well when re- opened. Retailers should focus on increasing sales amid limited visitors.