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John Roberts, Head of Automotive and Roadside comments on today’s UK Government announcement

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John Roberts, Head of Automotive and Roadside at Colliers International comments on today’s UK Government announcement to boost green economic recovery in the automotive sector:


“Today’s UK Government announcement regarding its £73.5 million Advanced Propulsion Centre funding to boost green economic recovery in the automotive sector is welcome news for the future of the industry. It will certainly help to develop the technology required to enable cars to be more efficient, having a greater range, and will ultimately contribute to keeping the UK on the path to net zero emissions by 2050.

“However, from a motor retailer and manufacturer perspective , this funding doesn’t help them now because this money is set for forthcoming projects in years to come. The funding announcement should have also addressed the here and now – which is all about getting the economy going and ensuring that people are mobile and in essence, enabling manufacturers and dealerships to sell an attractive proposition to their customers at this point in time . The sustainable automotive industry agenda is vital, and we do need a strategy that encourages the public and stakeholders  to move away from more polluting vehicles to greener cars. A solution could be for the Government to consider introducing a new scrappage scheme, similar to what was announced in the 2009 UK Budget, and/or offer assistance with VAT in relation to electric or hybrid vehicles, to encourage British motorists to purchase a new more efficient or an alternative fuel vehicle to drive the more polluting ones off the road – this is will generate sales now.”

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John Roberts

Head of Automotive and Roadside

Automotive and Roadside

Birmingham

John has worked within this niche sector for many years and has been a member of the Colliers International Automotive and Roadside Team for over 15 years. His specialist areas of expertise include motor dealerships, car supermarkets, after sales retail networks including motorist centres, trade counter, drive thru' and roadside retail properties.

He acts on behalf of some of the lead investors, developers and occupiers within these sectors dealing with professional, agency, development and investment matters. His clients include, Arnold Clark, Volkswagen Group, Johnsons Cars, AEW, EG Group, CBRE Investors, Formula One Autocentres and Listers Group.

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Hannah Zitren

Associate Director

Marketing & Communications

Manchester

I am responsible for media relations and generating coverage in top tier broadcast and print media. I work across a range of Colliers’ UK & Pan-EMEA business lines advising on their strategic and tactical PR needs.

My role includes:

·         Developing and executing PR plans for the various business lines to help promote their key messages across all aspects of the media - print, broadcast and social.

·          Media evaluation and reporting objectives, targets and successes across the business.

·         Reputation management and crisis management.

·         Media training.

·         Media engagement: setting up meetings with top tier media and various internal spokespeople to continuously expand and build a presence with property and vertical media network.

·         Consistently delivering service excellence, meeting with business heads of a regular basis and trying to influence the research as much as possible to ensure our content has a strong enough news hook.

·         Key campaigns that I work on include MIPIM; MAPIC; REVO; Midsummer Retail Report; IHIF; Cities of Influence in addition to a host of all alternative property sector research reports.

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