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The impact on the leisure and hospitality industry of Mayor of London raising London’s congestion charge

18 05 20 congestion charge

The impact that the rise of London’s congestion charge from £11.50 to £15 from 22 June 2020 and new imposed regulations on weekends and extended out of rush hour will have on the leisure and hospitality industry.


Ross Kirton, head of UK Leisure Agency at Colliers International commented: “Despite the UK Government’s advice to avoid public transport, Sadiq Khan, London Mayor has now dealt the leisure and hospitality sector with another kick in the teeth by increasing London’s congestion charge and hours from next month.
 
“After a period of forced closure and a further period of significantly reduced capacity looming, the leisure and hospitality industry was looking for a helping hand however this new tax will have a significant impact on audience numbers at tourist attractions in the capital and revenues will be dealt another blow at the worst possible time.
 
“Central London and the West End in particular is rich with cultural and leisure destinations such as theatres, museums and tourist attractions, much loved by a number of generations but many of these people are now unlikely to travel on the underground train and despite driving into the city centre being an alternative method, this new additional levy will most definitely perturb visitors, so that many simply won’t go into the West End at all.
 
“A few years ago, Westminster Council looked to introduce car parking charges on evenings and Sunday.  This proposal was promptly dropped once the impact on the leisure sector was understood. The Mayor of London would have been wise to re-visit this and understand the impact increasing the congestion will have on the leisure sector in the capital.”

 

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Hannah Zitren

Associate Director

Marketing & Communications

Manchester

I am responsible for media relations and generating coverage in top tier broadcast and print media. I work across a range of Colliers’ UK & Pan-EMEA business lines advising on their strategic and tactical PR needs.

My role includes:

·         Developing and executing PR plans for the various business lines to help promote their key messages across all aspects of the media - print, broadcast and social.

·          Media evaluation and reporting objectives, targets and successes across the business.

·         Reputation management and crisis management.

·         Media training.

·         Media engagement: setting up meetings with top tier media and various internal spokespeople to continuously expand and build a presence with property and vertical media network.

·         Consistently delivering service excellence, meeting with business heads of a regular basis and trying to influence the research as much as possible to ensure our content has a strong enough news hook.

·         Key campaigns that I work on include MIPIM; MAPIC; REVO; Midsummer Retail Report; IHIF; Cities of Influence in addition to a host of all alternative property sector research reports.

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