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Bespoke fit-out model attracts three new tenants at Verse Building N1


The City Fringe team at Colliers International, jointly with Cushman & Wakefield, has secured Kaizen PR as the latest tenant at the Verse Building N1. The deal follows two previous lettings to Telrock and Clubhouse Studios on behalf of the developer LBS Properties.

Providing a total of 17,000 sq ft, of which 6,363 sq ft has now been let, Verse Building provides a tenant-first approach to fit out. Across eight identical floors, LBS Properties has agreed a new tailor made approach in which tenants can choose the design and finish of their office space including flooring and carpeting from over 80 options, feature wall design and kitchenette fit out.

Elliott Stern, director in the City Fringe team at Colliers International, commented: “What LBS Properties has done by giving tenants the opportunity to put their stamp on their new space is leading the way for multi-let offices. I strongly believe this is the future of office leasing, certainly at the smaller end of the scale. Occupiers in this bracket are generally less willing to spend the capital required for fit out and in return are prepared to pay an increased rent to cover these costs over the term. We have seen an increase in demand for fully fitted office space over the past 12 months but with the impact COVID-19 is having on the economy we expect this leasing model to quickly become the norm.”

Nick Crawford managing director at LBS, commented: “At Verse Building, our whole approach has been driven by the question ‘What would make this the best possible experience for the tenant?’ Through our own experience and from our research, we have found that the managers of small and medium sized businesses often find moving office a huge distraction from their priority of running their own businesses.  However, they feel also that having an office that they can be proud of, that reflects their brand and that provides their staff with a great place to work is still critical to their business succeeding. Our bespoke offering at Verse Building means they can have the best of both worlds. Through a collaborative and very quick process the tenant can tailor the layout and finishes of their office from a wide variety of options, incur no up-front capital expenditure, and go from a first viewing to moving in within an eight week period. We think this is how it should be.”

All three new tenants were local to the area before moving to the Verse Building, with Clubhouse Studios taking space following expansion.

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Rebecca Allen

PR Manager

Marketing & Communications

London - West End

I have been working in commercial property communications for over 10 years  having previously worked at CBRE and Savills.

In my role at Colliers I am responsible for the PR of National Capital Markets, London Offices and Investment Property  Management teams as well as Scotland.

My role includes:

  • Creating and exectuing PR plans for business lines that span press, marketing and digital channels
  • Media monitoring and reporting
  • Advising on brand, tone of voice and profile raising 
  • Journalist relationship building through face to face meetings, phone calls day to day assistance with stories
  • Reputation management of the Colliers brand



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