Case Study

Colliers Corporate Solutions


ServiceNow is one of the world’s leading providers when it comes to cloud based IT solutions. ServiceNow is a rapidly growing company that completed a successful stock issue on the NYSE in the summer of 2012.

ServiceNow has chosen Colliers International as their advisor on all real estate related issues worldwide.


  • New offices in the USA and Europe needed to be established; 
  • Amsterdam was selected as the preferred location for the EMEA HQ;
  • New office locations needed to reflect the atmosphere of ServiceNow;
  • Location needed to attract new staff;
  • New office needed to secure future growth to max. 300 employees in 3yrs.


New premises:

  • Location survey;
  • Inventory FTE’s/layout;
  • Market scans existing locations;
  • Analysis of and negotiations with short listed projects;
  • Financial analysis / structure according to US Gaap;
  • Growth in Scenario covering the future growth;
  • Execution lease contract.


  • Lease of 4,050 m2 of office space in office building nieuwAmsterdam in Amsterdam Zuidoost; 
  • This location was deliberately chosen as the new “place to be” because of: 
    • The revitalization of the public space on Hoekenrodeplein 
    • The thorough renovation of the nieuwAmsterdam building 
    • The wide variety of facilities in this area, are a perfect fit for ServiceNow
  • 36 months rent free on a 10 year lease, in combination with a secured growth in scenario;
  • Within (strict) required timeline.


Buitenveldertselaan 5 1082 VA Amsterdam | Tel: +31 20 540 55 55