About
Professional Summary
As UK Head of Marketing and Communications Helen is responsible for building a marketing strategy that grows brand awareness; drives lead generation; works across business lines to help influence customer experience and ultimately helps us meet our growth and revenue targets.
Helen led the Colliers Digital team in the UK & EMEA from May 2017 and prior to that she was Head of Marketing & PR for Colliers in Ireland.
Helen studied at University College Cork where she obtained a bachelors degree in Law and French, and at Dublin Business School where she has a diploma in Marketing and Event Management, and Public Relations, followed by a Diploma in Digital Marketing from DIT.
Having worked in Marketing and PR across various industries including the Motor Industry with brands such as BMW, Mini, Citroen and Hyundai as well as leading the marketing for Ireland’s most prestigious theatre, the Gate Theatre Helen has a passion for creative marketing strategies. In her early career Helen worked as a Production Manager for Independent TV production companies where she led on online content creation, and social media strategies for several TV shows. Helen also has experience in managing and coordinating large scale events including awards shows, pop-up events, launches and bespoke festivals.
Accomplishments
Helen created and implemented local marketing and PR campaigns for brands BMW, MINI, Citroen and Hyundai in South East of Ireland, in line with corporate identity guidelines and national campaigns, while activiating these brands through tactical sponsorship opportunities including roadshows, local business partnerships and events.
While working as a Production Manager with Straywave Media, Helen was part of the team that created the first smart phone app to accompany a TV show. Playing an integral role in developing and producing new TV show formats for Irish Broadcast, she also created and implemented a digital cross-over strategy for TV shows to encompass online content on the Broadcasters player/websites, social media platforms and the show smartphone apps.
At the Gate Theatre, Helen led the digital transformation of the theatre which saw the theatre embrace social media for audience engagement and grew Facebook users by 6000, Twitter by 5000+ new users and created an Instagram account that reached 1000 users over 6 months, by implementing the creation of video promos for all shows.
Education
- BCL Law and French - University College Cork
- Post Graduate Diploma Marketing and Event Management – Dublin Business School
- Masters Drama and Theatre Studies – University College Cork
Memberships & Involvements
Helen is a board member of UK PropTech Association
Testimonials
'Helen is a highly dedicated and creative marketer. Her work was never anything short of exemplary. Helen was a pleasure to work with as part of a team, and also often was the driver in introducing new initiatives and digital technologies, which greatly contributed to the company's online success.'
Derek Kelly | Gate Theatre
Services
Service Lines
Property Type
My Team
My Team
As the Head of Creative, Mitesh leads a team of graphic, digital and motion designers focused on delivering design solutions for client engagement, marketing and communications for our UK Business.
Mitesh helps develop impactful and compelling multi-channel assets for client engagement, encompassing direct and social marketing, business development, pitching, and internal communications.
Joined the Colliers design team in 2015 supporting the team in a junior position.
Prior to Colliers, Mitesh worked as a designer at Kings College Hospital creating printed patient information documents and in-hopsital campaigns for the NHS.
Mitesh has 12 years experience of working in the design industry and has expert knowledge of Indesign, Adobe Illustrator, Adobe After effects, Adobe photoshop, Brandcast and has a good understanding of HTML & CSS.
As the Head of Digital for the UK region, James is responsible for leading the digital strategy that enables the Service Teams to grow brand awareness, drive lead generation and ultimately help Colliers meet its growth and revenue targets.
Previously, James has worked as the Digital Marketing Programme Manager at Halma plc and led the digital marketing strategy for The Institute of Travel Management.
An experienced CIM qualified Marketing and Communications professional, Philippa joined Colliers in September 2020 after working with London based property developers Regal London on their residential sales. Prior to that, Philippa worked at Quintain Ltd on their corporate communications. the marketing of the large-scale redevelopment at Wembley Park and consumer marketing of their PRS brand; Tipi (now Quintain Living).
Philippa is experienced across the entire marketing mix including marketing and digital strategy, brand development, events, content creation (print and digital), email marketing and advertising.
Jonty joined Colliers in April 2021 and has six years marketing experience, four of which within the real estate industry having previously worked for GL Hearn (part of Capita plc). At GL Hearn, he was responsible for supporting on all marketing activity including: website management, event management, email campaigns, social media and both internal and external communications across the business. Jonty also has a background in financial services working within the marketing and communications team at Aviva, managing both bespoke and standard literature projects.
Jonty works within the UK Marketing team at Colliers, coordinating strategic marketing activity for key service lines including: Hotels Division, Licensed & Leisure, Industrial & Logistics, Business Space & Lease Advsiory, Planning and the Scotland and Manchester regions. He also supports on internal campaigns for client engagement and charitable initiatives within the business.
As Head of Content, Communications & PR for Colliers in the UK, I am responsible for driving the strategic direction of corporate communications, media relations, and the programming and production of multi-channel content to engage external and internal audiences across the UK.
Get in touch for help with:
- Content Communication Strategy
- Media Relations
- Corporate & Internal Communications
- Media Training & Personal Brand Training
I have been working in commercial property communications for over 10 years having previously worked at CBRE and Savills.
In my role at Colliers I am responsible for the PR of National Capital Markets, London Offices and Investment Property Management teams as well as Scotland.
My role includes:
- Creating and exectuing PR plans for business lines that span press, marketing and digital channels
- Media monitoring and reporting
- Advising on brand, tone of voice and profile raising
- Journalist relationship building through face to face meetings, phone calls day to day assistance with stories
- Reputation management of the Colliers brand
I'm a communications professional who has previously worked as a journalist for eight years covering a broad range of topics including politics, crime, health and housing in north London. In recent years I have worked in corporate communications for local authorities across London and joined Colliers in October 2019, initially providing maternity leave cover.
I provide strategic public relations advice to various business lines within the UK organisation to secure recognition for their work in the property press as well as key target media, and work with our experts to produce thought leadership pieces which are of interest to our clients and colleagues within the commercial real estate sector. In addition, alongside colleagues in the PR and wider communications team, I provide media and social media training for our in-house experts to prepare them for media opportunities and raise their personal brand within the sector.
As well as supporting various teams within the UK business, I also I curate and edit regular content for the Colliers.com blog, which drives credible business leads to our experts.
Head of Colliers’ Bid Team, an award-winning business development service to deliver successful bids. Member of the Management team for the UK business. Account Director (public sector frameworks and financial services panels) and lead Director for FSQS/RSQS/JOSCAR Audit Certifications. Member of Colliers ESG Steering Groups (Diversity & Inclusion, Sustainability and ISO 27001 security). Claire manages Social Value Charters on behalf of the Colliers UK business. Claire coaches people to pitch and is involved in Colliers training and development programme. Claire is a multi-lingual marketer with a business development, marketing and legal background, having worked client-side and for property agents.
- Colliers Bid Team won awards for "Business Services" and "Client Service" at Colliers EMEA awards.
- 2021 Colliers Bid Revenue and Win-rate were a record high, following an 8-year continuous year-on-year increase under Claire's leadership.
Previously worked in Colliers teams for: Destination Consulting (Placemaking), Development Advisory and Office Agency & Investment. Prior appointments with CBRE, Savills and BWG.
Memberships: CMI (CMgr), the British Property Federation (BPF) Business Development Forum; Winmark Marketing Directors Network; Corporate Executive Board (CEB) Marketing Leadership Council and Association of Proposal Management Professionals (APMP). Claire is involved in mentoring fellow bid personnel. Outside of work, Claire is involved in chairing counselling calls for support groups (stress management, cancer/alzheimer's).
Colliers is a global leader in real estate services with more than 17,000 professionals. It is a subsidiary of Colliers International Group Inc. (CIGI), listed on the NASDAQ and TSX as CIGI. In the UK and Ireland, Colliers has 1,000+ staff across 13 offices.
uk.linkedin.com/in/claireholmes
I am responsible for media relations and generating coverage in top tier broadcast and print media. I work across a range of Colliers’ UK & Pan-EMEA business lines advising on their strategic and tactical PR needs.
My role includes:
· Developing and executing PR plans for the various business lines to help promote their key messages across all aspects of the media - print, broadcast and social.
· Media evaluation and reporting objectives, targets and successes across the business.
· Reputation management and crisis management.
· Media training.
· Media engagement: setting up meetings with top tier media and various internal spokespeople to continuously expand and build a presence with property and vertical media network.
· Consistently delivering service excellence, meeting with business heads of a regular basis and trying to influence the research as much as possible to ensure our content has a strong enough news hook.
· Key campaigns that I work on include MIPIM; MAPIC; REVO; Midsummer Retail Report; IHIF; Cities of Influence in addition to a host of all alternative property sector research reports.
Dillen joined Colliers in May 2022 from Euro Car Parts. Dillen has a high level of understanding when it comes to all things Digital - in particular, Digital Marketing. Some of his skills in Digital Marketing include:
- Email Marketing
- CRM & Automation
- Pay-Per Click (PPC)
- Search Engine Optimatsion (SEO)
- Affiliate Marketing
- Social Media Marketing
- Website Marketing
At Euro Car Parts Dillen gained eCommerece expereience with both B2B & B2C marketing. With Dillen's outstanding analytical skills, keen eye for detail and great communication skills, he ensures that all emails that are delivered both interally and externally from Colliers are ready to be sent out to. Dillen's vast array of techinal skills and knowledge allow him to assist where needed throughout the business, wheter that be a graphic needed on Photoshop, a report requested on Excel or a presentation need on Powerpoint.
You can connect with Dillen on LinkedIn or reach out Dillen via email on Dillen.Patel@colliers.com if you have any queries about Marketing or would like to know more.
Hannah is a Motion Designer and Videographer based in London. She completed her Motion Graphics Degree at Ravensbourne University Arts London in 2020. Throughout her studies, work experience and experimentations, she developed her skills through animation, graphic design, advertising, branding, film and photography.
Hannah is a designer who is ambitious and constantly strives to create the best concepts that display her overall flare. She aspires to improve her work with every new creative task. Throughout her projects she loves creating narratives and bringing emotion to ensure that she engages the audience. Hannah's skill base includes 2D animation, film, advertising, branding and 3D design.
Software Expertise: Adobe Illustrator, Adobe After Effects, Adobe Premiere Pro, Adobe Photoshop and Adobe Media Encoder
Basic Knowledge: Cinema 4D, Adobe Audition and Adobe InDesign.