New center concept and leasing assigned to Colliers Austria
If you have ever been shopping in Parndorf, you will know the Fashion Outlet, where 70 retail and gastronomy concepts invite you to a unique shopping experience. On 24.000 m² popular brands like Asics, Brax, Esprit, Palmers, Pierre Cardin, s.Oliver, Triumph, Vossen or WMF are located. At Hillinger, you will get a refreshing glass of Prosecco and at Julius Meinl, culinary delicacies will wait for you. Of course McDonald’s and Subway cannot be missing, when 3.5 million visitors per year want to be catered for.
Tanja Tanczer, Head of Retail at Colliers Austria: “After Covid-19, it is more important than ever, to rethink the shopping-center concept and adapt it to the customers’ needs post-pandemic. The many lockdowns have further boosted the wish for entertainment shopping and therefore, it is now the best time for a Rebranding. We are very grateful for the trust placed in Colliers, which this exclusive assignment reflects, and we are convinced that the Relaunch will be a visible success.“
The commercialization of an approximately 4.000 m² large anchor retail space with 120 meters shop-window front is a special highlight of the assignment to Colliers. Hermann Jahn, Center Manager of the Parndorf Fashion Outlet by EKAZENT, adds: „We are certain that with Colliers we have found the right partner for the upcoming leasing activities and are looking forward to a successful cooperation. Especially the commercialization strategy to attract the right tenant mix has top priority for us.“