International property consultant, Colliers International is launching a corporate social responsibility (CSR) campaign across Asia today. The campaign – themed “Out for Good” – is part of the Company’s regional initiatives to give back to the society, and aims to reach out to communities who need a helping hand.
“Your choice. Our pledge.” is Colliers International’s promise to the local communities.
Promotional and awareness activities for the “Out for Good” campaign, which is open to the public, will run from now until July 31, 2011.
It comprises three phases:
1) Submit a project or a good cause that Colliers International can help with.
Members of the public can submit a worthy project or idea on the campaign website, www.colliersforgood.com, latest by July 31, 2011.
All submissions will be verified by Colliers International for their authenticity and relevance before being posted on the website.
2) View and vote for the most meaningful project.
For anyone who prefers not to do a submission can also support the program by viewing the nominations on the website and vote for the project(s) that he/she thinks is most meaningful.
The votes will facilitate the selection process – the project which receives the highest number of votes will be carried out by staff of Colliers International.
3) Staff of Colliers International will be “Out for Good” for a day.
On a designated day in August 2011, all Colliers offices across the region will close for a day and all staff will carry out the nominated community project in their respective city.
Mr Piers Brunner, Chief Executive Officer, Asia of Colliers International, says, “Colliers International has a long-standing tradition of giving back to the community in which we operate in. Our commitment is deeply rooted in our vision to accelerate the success of anyone we connect with – our clients, colleagues and communities.
‘Out for Good’ is a unique community program that Colliers launches across Asia. Through this program, Colliers pledges to help communities in Asia who are in need of assistance.”
Colliers International is already financially supporting many charity organizations worldwide (www.colliers.com/globalcommunity) and has also donated more than US$300,000 to help people in need in recent years – such as those affected by the earthquakes in Sichuan and Japan, as well as the flood in the Philippines, among others.
Mr Brunner comments, “Instead of making direct monetary contribution, through this campaign, we encourage our staff to also put in their time and efforts for the communities we work and live in. We hope to inspire all individuals to submit their own innovative ideas and/or vote for the ideas that they want Colliers to help with.”
Details of the campaign can also be found on Facebook at www.facebook.com/pages/Colliers-Out-for-Good/143903659011730, where users who are interested in this initiative can engage with one another, and also view and vote for projects within the Facebook platform.