The first Edited store in the Netherlands recently opened its doors at Hartenstraat 12 in Amsterdam. Edited is a brand of About You that is a part of the Otto Group.
The company’s growth increased by online sales. The first Edited store opened in 2015 in Berlin. There are four stores in Germany, one in Austria and now one in the Netherlands. Edited intends to expand further in Europe.
For the presentation of their new collection, Edited rented a temporary space in Amsterdam on the Keizersgracht.
Colliers International advised Edited on the lease of their first retail space in Amsterdam and has exclusivity to guide the company’s further expansion in the Netherlands.